Its patented formula develops faster than most classic permanent hair colourants, providing 100% grey coverage**, mirrorshine colour and cashmere touch. Excell 10 also helps fortify the hair cuticle, in particular damaged areas, and has an optimised pH. The Easy Colour Comb allows an easy and precise application.
* Used with conditioning balm. Strength measured as resistance to brushing. 71% agreed: tested on 319 women
** Excludes shade 10
IMPORTANT : HAIR COLORANTS CAN CAUSE AN ALLERGIC REACTION, WHICH IN CERTAIN RARE CASES MAY BE SEVERE. A SKIN ALLERGY TEST MUST BE DONE 48 HOURS BEFORE EACH TIME YOU WISH TO USE THIS PRODUCT.
DO NOT USE :
If you have already had a reaction to a hair colorant.
If you have an itchy or damaged scalp.
BLACK HENNA TATTOO: if you have ever had a black henna tattoo, even a long time ago, you are very likely to have become allergic without realising it. Take no risk. Never use this product unless you have done the skin allergy test 48 hours before use.
BUY THE PRODUCT IN ADVANCE TO ALLOW FOR THE 48 HOURS ALLERGY TEST.
Created in France, L'Oréal Paris brings the sophistication and elegance derived from its French heritage to women and men all over the world. L'Oréal Paris offers leading-edge products that out-perform the competition to people who care more about the way they look. Our passion for innovation, performance, style and a sense of premium is encapsulated in the 'because you are worth it' philosophy. Our core values are supported by our strong investment in scientific research and technology.
Today there are strongly established L'Oréal Paris brands across all of the key areas of the beauty market, including the Plénitude skin care range, Elvive hair care and Studio Line styling products. Other brands include L'Oréal Paris Colour Cosmetics, Elnett, Récital, Excellence, Féria, Perfect Blonde, Open and Casting.
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